Sales Development Representative
As an SDR, you will play a key role in generating high-quality Sales Qualified Leads (SQLs) through proactive outreach and strategic engagement. Working closely with Marketing and Sales teams, you will leverage advanced CRM tools and data-driven insights to identify and cultivate prospects across multiple acquisition streams.
This position is ideal for an ambitious professional with a proven track record in sales development who is eager to progress into a Business Development Manager role.
Key Responsibilities
- Execute multi-channel prospecting campaigns to engage decision-makers
- Use CRM lead scoring to prioritise outreach and maximise engagement
- Research prospect needs and tailor messaging for impact
- Maintain accurate CRM records and ensure pipeline integrity
- Collaborate with Marketing and Sales to refine outreach strategies
- Represent the company with professionalism and enthusiasm
- Provide feedback on lead quality and campaign performance
Success Metrics
- Monthly MQL and SQL generation
- Conversion rates from initial contact to qualified lead
- Engagement across outreach channels
- CRM data accuracy and management
- Contribution to overall pipeline growth
What They're Looking For
- 2 - 4 year's experience in sales development or similar roles with proven results
- Strong research and analytical skills
- Self-motivated and able to thrive in a fast-paced environment
- Experience in lead generation and managing the sales funnel life cycle
- Excellent communication and stakeholder engagement skills
- Familiarity with LinkedIn, CRM systems, and outreach tools
What They Offer
- Opportunity to shape pipeline strategy and drive growth
- Clear career progression to Business Development Consultant
- Hybrid working and a collaborative, mission-driven culture
- Competitive benefits package including healthcare, EAP, and training opportunities
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
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