Job Title: Conversion Rate Optimisation & User Experience Specialist (CRO/UX)
Location: Hybrid - Newcastle-under-Lyme (2 days per week in the office) - will consider remote for further locations
Contract: Permanent, Full-Time
Start Date: April 2026 - June 2026
Salary: Up to £45,000 per annum (DOE)
The Role
An established and growing ecommerce-focused organisation is seeking a Conversion Rate Optimisation & User Experience Specialist to join its digital team. This role will focus on improving the performance of direct-to-consumer digital platforms and online marketplaces by enhancing the end-to-end customer journey. Working closely with marketing, product and development teams, you will use data-led insights, UX best practices and structured testing to identify opportunities, remove friction points and drive measurable improvements in conversion rate, average order value and overall online revenue.
Key Requirements
Identify and implement optimisation opportunities to improve user journeys, increase conversion rates and enhance overall ecommerce performance.
Analyse qualitative and quantitative user data to identify behavioural patterns, friction points and growth opportunities.
Design and implement A/B and multivariate testing strategies to evaluate improvements across digital platforms.
Develop wireframes, journey maps and UX concepts to support the implementation of improved user experiences.
Work collaboratively with marketing, ecommerce and development teams to ensure a consistent and high-quality digital customer journey.
Monitor and evaluate performance metrics across digital channels to support data-driven decision making.
Support the ongoing development of the organisation's ecommerce roadmap and digital optimisation strategy.
Identify and report technical issues, usability challenges and site performance barriers to relevant teams.
Maintain and improve analytics, measurement frameworks and reporting dashboards to track user behaviour and performance.
Conduct competitor and market research to identify emerging trends and best practices within ecommerce UX and optimisation.
Candidate Criteria
Proven experience in Conversion Rate Optimisation (CRO) and User Experience (UX) within an ecommerce environment.
Strong understanding of UX design principles, usability best practices and customer journey optimisation.
Hands-on experience with A/B testing methodologies and optimisation tools.
Ability to interpret complex data sets and translate insights into actionable improvements.
Experience using analytics and user behaviour tools such as GA4 or similar platforms.
Familiarity with ecommerce platforms and online marketplace environments.
Strong design awareness with the ability to contribute to engaging and effective page experiences.
Excellent problem-solving skills with a proactive and solutions-focused mindset.
Ability to manage multiple projects in a fast-paced digital environment with strong attention to detail.
Excellent communication skills, able to present insights clearly to both technical and non-technical stakeholders.
Please apply for more information
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