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Social & Digital Data Strategist

Social & Digital Data Strategist

  • Location

    London, England

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    Up to £50000.00 per annum

  • Contact:

    Beth Jones

  • Contact email:

    BethJones@workwithglee.com

  • Job ref:

    BBBH27775_1646055117

  • Published:

    3 months ago

  • Expiry date:

    2022-04-11

  • Consultant:

    #

Social & Digital Data Strategist
London
£50,000
Flexi-Working

Currently recruiting for a London Based Creative Agency who work with an array of global, extremely well-known Gaming clients - They are on the hunt for an experienced Social & Digital Data Strategist.

The successful candidate will help lead the effective measurement & analysis of social & digital data for some of the biggest gaming and entertainment clients in the world.

You'll balance excellent technical skills with an eye for an insight, and an ability to work collaboratively with creative strategists to deliver insightful reports, content performance insights, campaign performance insights and deep customer understanding

The Candidate

  • Setup & maintenance of social listening & monitoring tools (esp. Netbase & Brandwatch)
  • Working with data API tools (e.g. Supermetrics, Funnel.io)
  • Native channel analytics (e.g. Facebook, Twitter, YouTube, Instagram, Tik Tok, Twitch, Discord, Steam)
  • Web analytics (e.g. Google Analytics, Adobe)
  • Setting up dashboards that deliver rich insight & are easy to use using data vis tools like Google Data Studio, Tableau, Power BI, Looker
  • Advanced Excel and Google Sheets
  • Use of specialist tools (e.g. Quantic Foundry, Newzoo, Game Refinery, App Annie)
  • Secondary data gathering (e.g. YouGov, GWI, Google Trends)
  • Setting up tracking for paid and organic content, often in tandem with Dev/Media teams
  • Ability to interpret and summarise client data
  • Confidence to measure what matters and avoid data dumps
  • Ability to spot patterns and opportunities within data
  • Clear & concise writing style
  • Data visualisation that simplifies the complex (e.g. charts & tables that tell a clear story)
  • Paid media covering native, display, search
  • Bonus skill = SEO experience including keyword research tools
  • UK based

Apply Now!

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