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Shopper Marketing Executive

  • Location

    Walsall, West Midlands

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    £26000.00 - £33000.00 per annum

  • Contact:

    Darrah O'Sullivan

  • Contact email:

    DarrahO'Sullivan@workwithglee.com

  • Job ref:

    BBBH26663_1640180713

  • Published:

    about 1 month ago

  • Consultant:

    Darrah O'Sullivan

My client, a leading retail business based in Walsall, is currently looking to recruit a Shopper Marketing Executive into their fast paced and growing marketing team. You will support the Shopper Marketing Manager to deliver all in-store marketing campaigns with a focus on POS, signage, promotions and any other printed collateral.

The Role:

  • Work closely with the Shopper Marketing Manager to deliver the annual shopper marketing strategy.
  • Develop and Executive all in-store marketing plans with a view to increasing basket spend and enhance the shopping experience across a range of customer touch points.
  • Brief in design teams to ensure all POS and printed promotions are delivered to a high standard and on time.
  • Liaise with printers and external suppliers to ensure all printed material and assets are delivered to stores to support initiatives.
  • Plan and execute opportunities in accordance with the annual activation calendar, focusing on seasonal campaigns and national days.
  • Analyse and report on the success of shopper marketing campaigns, using insights to optimise future in-store campaigns.

The Candidate:

  • Experience within a marketing role.
  • Excellent project management skills, with the ability to coordinate third party teams and suppliers to deliver assets on time and to a high standard.
  • Effective communication, stakeholder management and collaboration skills.
  • Strong organisational skills and ability to multi-task.

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