My client, a leading ecommerce business, is looking to recruit a Paid Search Executive to join their fast paced marketing team. This is an exciting time to join the business as they are going through a sustained period of growth and have exciting plans for 2021. As the Paid Search Executive you wil support the strategic planning and implementation of paid search campaigns across a range of channels.

Role Responsibilities:

• Manage and implement successful paid search campaigns to drive traffic to the website.
• Build and deliver PPC campaigns which will engage new & existing customers.
• Manage pay-per-click campaigns on Google, Facebook and Bing, as well as display advertising and re-marketing campaigns.
• Regular reporting on paid media performance, focusing on ROAS, CTR and Impression share.
• Using Google Analytics to understand traffic sources and website activity.
• Regular evaluation of key word research, mitigating wasted spend.
• Identify any inefficiencies and implement optimisation across Google Ads, Google Display & Google Shopping

The Ideal Candidate will:

• Have experience within a similar PPC or Paid Search role.
• Experience using Google Ads and Google Analaytics.
• Proficient in managing campaigns end-to-end; from strategic development through to delivery and optimisation
• Analytical and data driven - using data insights to optimise future campaigns
• Passion about customers, results and online excellence - with a good knowledge of emerging trends.

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