My client, a leading consumer goods and retail business, are looking for a Paid Media Manager to join their fast paced and growing marketing team. This is a brand new role due to expansion, and will support the international growth into new territories. You will be the go-to person for all things PPC, Paid Social, and Paid Display and will work closely with the ecommerce team on D2C strategies.

The Role:

Own the Paid Search strategy within the business to drive forward the future strategy.
Deliver effective paid search and PPC campaigns to increase brand and product awareness and reach sales targets with clear reporting and insights.
Improve process and performance within the paid search account with the aim of reducing waste spend and making sure paid search fundamentals are best in class.
Conduct audience, keyword, placement, and platform research to help inform paid media strategies for projects to assist with growth marketing.
Manage paid social campaigns across a range of platforms (Facebook, Instagram, Youtube, Pintrest etc..) ensure the right message is delivered to the right audience at the right time, on the most relevant platform.
Create paid campaigns from start to finish, from strategy to execution and post campaign reporting.
Regular reporting and analysis on paid performance, identifying areas for growth and optimisation, sharing insights with the Digital Marketing Manager.
Design conversion funnels to understand our audience/consumer habits to improve our digital marketing reach and conversion.

The Candidate:

Experience in a similar paid search role, ideally within a retail / consumer environment, a marketing qualification would be advantageous.
Proven experience managing paid search, paid social and display campaigns.
Results driven, with an eye detail.
Data driven, ability to use reporting tools to provide in-depth insights (Google Adwords, Google Analytics, etc..)A passion for social media and a desire to learn new industry trends.
Project Management skills with the ability to organise and manage own workload.

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