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Head of Marketing and Communications

Head of Marketing and Communications

  • Location

    Birmingham, West Midlands

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    £70000.00 - £75000.00 per annum

  • Contact:

    Darrah O'Sullivan

  • Contact email:

    DarrahO'Sullivan@workwithglee.com

  • Job ref:

    BBBH24209_1624473551

  • Published:

    4 months ago

  • Expiry date:

    2021-08-04

  • Consultant:

    #

A fantastic opportunity to join a growing marketing department with in fast paced business. My client, a leading B2B business, owns an impressive portfolio of brands and is looking for a Head of Marketing to drive brand awareness for the overall group function. A brand new role to the business, you will play a lead role in defining a delivering on the communications, marketing and engagement strategy across the business.

This role with suit a broad marketer, who is a strategic thinker but still very much so hands on in the deployment of marketing activities. You will have experience building multi-channel marketing campaigns that will focus on driving the brand and identity of the centralised group function.

The Role:

  • Own the social media strategy for the business, ensuring content is engaging and relevant to target audiences.
  • Own the strategy for the group website for the business, ensuring a seamless user experience and content is optimised.
  • Plan and execute an communications strategy that clearly defines and outlines the core values of the business, both internally and externally.
  • Develop brand guild lines and a tone of voice that is constants across all communication channels.
  • Work with individual brands within the portfolio to ensure consistent messaging from the centralised function.
  • You lead a small marketing team and be responsible for motivating and developing individuals.

The Candidate:

  • Experience working in a similar senior marketing role, managing a portfolio of brands.
  • Experience developing and executing marketing and communications strategies.
  • Experience building multi channel campaigns across PR, social and digital media, web and events.

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