Head of Marketing and Communications
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Location
Birmingham, West Midlands
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Sector:
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Job type:
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Salary:
£45000.00 - £55000.00 per annum
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Contact:
Lucy Thomas
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Contact email:
lucythomas@workwithglee.com
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Job ref:
29361_1654754978
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Published:
26 days ago
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Expiry date:
2022-06-20
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Consultant:
#
Gleeson Recruitment Group are very pleased to be working with one of the leading and most highly regarded UK charities in their sector.
We have a unique opportunity for a Head of Marketing and Communications to join the team and continue the excellent work they are doing within the domain.
This role offers excellent variety to work with a small but talented team and includes multi-channel marketing with a focus on digital and social marketing as well as a lot of creativity and exciting PR.
Job title: Head of Marketing and Communications
Location: Birmingham
Salary: £45k +
WFH Policy: Hybrid
Contract: Full time, permanent
The role:
This role will offer great autonomy to develop and implement a wider marketing and communications strategy. You will focus on a digital and social media strategy to further increase brand awareness and engage with a wider audience as well as over seeing the PR and comms activity. You will also be at the heart of growing the marketing team.
Key requirements:
- Develop and implement creative campaigns that will drive donations and fundraising with a focus on social media and the website
- Lead on all aspects of media relations and create and work to a media engagement strategy including press releases and management of media enquiries.
- Measure success of campaigns and report on data
- Keep on top of current trends within the charity sector
- Build and maintain relationships with stakeholders within the charity sector
- Maintain relationships with influencers of the charity including press, government and ambassadors
- Create content for social media including blogs
- Oversee management of website
- Line manage Social Media Executive
- Develop and implement social media strategy with support of Social Media Executive
- Develop and implement engaging results driven social media strategy
Candidate criteria:
- Experience within a Marketing Manager position or similar level previously
- Proven experience developing and delivering a marketing strategy
- Experience within the charity sector or a sector with high levels of press and media relations
- Excellent creativity and design experience with a focus on social media
- Excellent communication skills and copywriting experience
- Strong stakeholder management
- Ability to work well as a team
- Empathy
- Passion for working within charity
Please apply for more information
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