Birmingham, West Midlands
£70000 - £80000 per annum + FTE
2 months ago
Gleeson Recruitment Group are pleased to be recruiting an interim Head of Marketing for an international B2B retailer in Birmingham.
Job title: Head of Marketing
Salary: £80,000 FTE
Contract: FTC or day rate - Full time
Duration of contract: 3-month potential to extend
WFH: Hybrid but must be able to reach Birmingham office
Reporting into the CMO, this is a key role in the ongoing growth of this organisation. A broad multi-channel marketing leadership role; you will be expected to influence strategy whilst remaining hands-on with campaign delivery. The priority in this position will be formulating the international marketing plan for specific brands, ensuring a good clear plan with good activation and measure on ROI.
There is line management responsibility for 4/5 individuals to help in making this happen plus external agencies.
This Head of Marketing role will shape the overall marketing strategy for this retail business working with channel specialist and external agencies to deliver effective campaigns that:
- grow brand awareness
- increase engagement
- acquire customers
- deliver conversion
- grow loyalty and retention.
- Someone with experience in a similar level role
- Someone with experience of an interim position
- Some with a strong Digital marketing background
- Retail experience
- International retail strategy experience
- A demonstrable track record of delivering growth in acquisition and conversion
- Experience within online retail is advantageous
Please apply for this role for more information -