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Digital PR Executive

Digital PR Executive

  • Location

    Nuneaton, Warwickshire

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    £28000.00 - £32000.00 per annum

  • Contact:

    Andrew Carr

  • Contact email:

    AndrewCarr@workwithglee.com

  • Job ref:

    BBBH26396_1638208155

  • Published:

    2 months ago

  • Expiry date:

    2022-01-10

  • Consultant:

    #

My client, a leading retail business based in Nuneaton, is looking to recruit a Digital PR Executive.

This is a newly created position to join their SEO team. The role responsible for the execution of the outreach strategy, building a data-led, creative and tactical approach to link building and measuring its effectiveness. You will find the best ways to utilise existing content, inform and coordinate creation of tailor-made outreach content, carry out link intersects to identify key opportunities, perform link reclamation and build effective relationships with relevant media contacts and internal stakeholders.

  • Input into the creation of the outreach strategy alongside the SEO Manager
    * Responsibility for execution of the outreach strategy
    * Create tactical outreach strategies focused on improving organic performance
    * Create ways of measuring effectiveness of links built and reporting on ROI
    * Inform and coordinate the creation of outreach content

The ideal candidate will possess some of the following skills/expertise:

* Proficiency in creating and pitching ideas to media/journalists
* Proficiency in managing relationships with key stakeholders i.e. internal PR, Regulations etc.
* Proficiency in planning and briefing tactical new content
* Proficiency in analysing competitor content and links for opportunities
* Experienced in building media relationship

Highly competitive package.

Hybrid, flexible working pattern - must be able to attend the office 1-2 days per week.

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