Gleeson Recruitment Group are pleased to be working with an award-winning, luxury travel brand to recruit for a Digital Performance Marketing Manager on a full time, permanent basis.

Job title: Digital Performance Marketing Manager

Location: Burton upon Trent

Salary: £45,000

Contract: Full time, permanent, hybrid (office based 2-3 times a week)

Start date: June-July 2023

The role:

This role is responsible for all the business's paid digital marketing channels. This will be focusing on but not limited to channels such as PPC, Programmatic & Affiliates and to drive performance, maximise ROI and minimizing CPA on loads and bookings.

Key requirements:

Manage the day-to-day performance of the paid digital media channels including PPC, Programmatic (Paid Social, Display & YouTube) and Affiliates
Work closely with the Brand & Campaigns manager to ensure creative & messaging across channels is optimised and aligned with commercial trading priorities
Manage digital agencies responsible for running digital activity
Work with agency partners to define the strategy and set targets & KPIs for each digital media channel
Work with the CRM & Insight team to utilise customer data in digital marketing channels to personalise messaging and target them with relevant offers
Produce details weekly and monthly reports on digital marketing performance
Manage digital marketing budget, ensuring monthly spend comes in on budget

Candidate criteria:

Commercial / B2C marking experience
Strong expert knowledge and experience in all digital performance channels
Strong knowledge in PPC and Affiliate
Hands on experience managing digital media channels
Able to work well across multiple projects
Thrives in a fast paced working environment
Able to work well across internal teams
Agency management experience

Please apply for more information

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