Digital Marketing Specialist (SEO & PPC), Derby, £36,000, Hybrid

Gleeson Recruitment Group are pleased to be working with a national care charity based in the East Midlands.

Our client is looking for an experienced Digital Marketing Specialist to increase their audience engagement using SEO and PPC. This is a great opportunity to work for a reputable care company who support elderly service users with personal care and well being.

Due to a period of unprecedented growth there is an amazing opportunity to further increase the size and scope of the digital marketing department.

This is a hugely exciting time to join; our client is looking for a candidate to take ownership of digital marketing across SEO and PPC. You will work collaboratively with the Digital Marketing Team and a range of wider stakeholders to set-up, manage and report on various PPC and paid social campaigns at any one time, which achieve ROI targets and drive high-quality leads to the website.

The Digital Marketing Specialist role will encompass:

Updating copy in line with SEO.
PPC for the whole organisation reporting on campaigns in line with budget.
Utilising SEO and PPC optimisation tools to undertake keyword research and data analysis.
Coordinating external website development alongside designated agency.
Utilising insights and data to recognise opportunities for online growth.

The ideal candidate for this Digital Marketing Specialist role will possess a strong digital acquisition background with a demonstrable track record of managing a budget and delivering results. You will be digitally driven, with a keen eye for seeking out new growth opportunities. Hard work, integrity and kindness are all key attributes to their culture and team.

If you have three years experience working in Digital Marketing (particularly with SEO and PPC) please get in touch.

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