Solihull, West Midlands
£32000.00 - £36000.00 per annum
about 1 year ago
Digital Marketing Officer
A fantastic opportunity for a Digital Marketing Officer to join the marketing team for a B2B professional services organisation based in Solihull paying up to £32-£36k with upto 15% pension!
What you'll do…
- Execute B2B digital marketing campaign strategy across a range of digital channels to generate required leads, build brand awareness, encourage cross sell and improve customer retention.
- Using knowledge and experience, recommend, test and implement latest digital tools and strategies to continually improve execution of digital marketing campaigns and optimise channels.
- Develop and implement innovative ideas for new digital marketing approaches to achieve Marketing Plans
- Demonstrate the ability to cut through the "noise" to make a company message resonate
- Reporting and analysis of results to demonstrate ROI
- Act as the area digital marketing expert and go-to resource
What you'll need…
- Broad B2B strategic digital marketing experience, innovation and creativity.
- Experience of delivering segmented targeted campaigns
- Knowledge of managing performance marketing channels; social media, paid media, SEO, data analysis.
- Minimum 3 years experience of working with B2B digital tools including social channels, marketing automation platforms and interactive marketing tools
- Experience of Pardot, Hootsuite, Google analytics and Salesforce desirable
- Demonstrable ability to deliver industry leading key metrics
- Excellent written and oral communication, copy writing and attention to detail, ability to multitask and work with different teams
- Hands on with the ability to work autonomously and implement at pace
- Mindset to test new channels in a controlled way and react quickly to continually improve performance
What you'll get...
- A competitive salary -(£32-36k)
- Work from home days
- Free onsite parking
- 25 days holiday plus 8 bank holidays (plus one extra day at Christmas)
- Private Pension up to 15%!
- Private Health Care
- Corporate discounts scheme
- Annual performance based bonus (usually 2-3% of salary)
- Great modern working environment
Digital Marketing. £32-36k. Solihull, Birmingham, West Midlands.