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Digital Marketing Manager

Digital Marketing Manager

  • Location

    Warwickshire, England

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    Negotiable

  • Contact:

    Andrew Carr

  • Contact email:

    AndrewCarr@workwithglee.com

  • Job ref:

    BBBH21808_1603734791

  • Published:

    about 1 month ago

  • Expiry date:

    2020-11-25

  • Consultant:

    #

My client, a fantastic B2B organisation based in Warwickshire, is looking to recruit a Digital Marketing Manager.

My client is at an exciting time in their evolution and recognise the importance of devoted digital resource. The Digital Marketing Manager will play a pivotal role in shaping the digital strategy and defining the overall digital ecosystem. The successful candidate will be able to operate at a strategic level whilst remaining hands-on and tactical. The role will suit an individual with a can-do attitude.

The role will encompass:

  • CRM Strategy - create and manage an end-to-end, targeted and tailored CRM strategy across multiple touchpoints
  • Content Marketing - plan and deliver a content marketing strategy that positions the business as a thought leader in the industry
  • Digital Marketing and customer journey - awareness & engagement, acquisition, conversion (lead gen), loyalty and retention

Additional points:

  • Management of external partners (agencies)
  • Working closely with key internal stakeholders
  • Transformation and digital product management
    • Possible website migration
    • Management of new digital platforms if/when required

The ideal candidate for this Digital Marketing Manager will likely come from a B2B background, with a demonstrable track record in lead generation and developing content marketing strategies. You will possess a broad digital skill-set.

Highly competitive package.

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