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Digital Marketing Manager

Digital Marketing Manager

  • Location

    Worcestershire, England

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    £40000.00 - £47000 per annum

  • Contact:

    Andrew Carr

  • Contact email:

    AndrewCarr@workwithglee.com

  • Job ref:

    BBBH27059_1642763042

  • Published:

    4 months ago

  • Expiry date:

    2022-03-04

  • Consultant:

    #

My client, a market leading retail and consumer business based in Worcestershire, is looking to recruit a Digital Marketing Manager.

A newly shaped role, the Digital Marketing Manager will report directly into the Head of Ecommerce and will play a lead role in driving on-site digital activity.

The role will encompass:

  • Managing digital marketing activity that generates visibility and engagement, supporting campaigns and the ongoing development of the user experience
  • Developing a conversion rate optimisation programme by creating hypotheses, building tests and ensuring robust measurement
  • Managing the SEO programme from both a technical and content perspective
  • Helping lead the development of the website
  • Regular reporting to present performance, delivery against KPIs and opportunities for development.
  • Overseeing the management of website content, amending communications in line with product launches, campaign activity and product/category updates.
  • Responsibility for one direct report

The ideal candidate for this Digital Marketing Manager role will possess the following skills/expertise:

  • Strong digital marketing experience with a focus on on-site optimisation and conversion.
  • A good working knowledge of SEO, content and website management
  • Commercially minded with experience of directly impacting profits

Highly competitive package.

Hybrid working pattern.

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