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Digital Marketing Manager

  • Location

    Birmingham, West Midlands

  • Sector:

    Marketing and Digital

  • Job type:

    Contract

  • Salary:

    £40000.00 - £45000.00 per annum + Day rate considered

  • Contact:

    Lucy Thomas

  • Contact email:

    lucythomas@workwithglee.com

  • Job ref:

    BBBH25857_1634828568

  • Published:

    about 1 month ago

  • Duration:

    6 months

  • Startdate:

    October/November 2021

  • Consultant:

    Lucy Thomas

My client, a leading technical and business services organisation, are looking for Digital Marketing Manager with proven project experience, to join and lead on a new digital service platform.

This is a hugely exciting time to join the business, with big growth plans and upcoming projects, you will play a pivotal role in implementing and delivering on a vital growth project. You will be able to implement and see the results of an exciting new digital platform for the business.

This is a role for someone who enjoys a hands on project and can take full control to deliver the brief, whilst adding their own strategy and input to current idea . We are looking for an organised, creative and active Digital Marketing Manager who can easily deliver this high profile project.

This role will be considered at either FTC or as a day rate Consultant.

Job title: Digital Marketing Manager

Location: Birmingham (Flexible working/fully remote considered)

Salary: Up to £45k annually - Day rate considered

Contract: 6-month FTC / or day rate consultant considered

Start date: ASAP

Benefits: One of the most competitive pensions on the market - health care etc - (only available if taken on a FTC)

The role:

This role is to take responsibility for ensuring the success of a new product to the company. You will create the strategy, lead and implement the delivery of the new digital service that is viewed to become a large part of the current business. This role will be working closely with the Product Manager and Project Manager but will be working autonomously to deliver on the brief.

Key requirements:

  • Own the market plan for the new product
  • Deliver on business objectives
  • Provide a framework plan that can be rolled out to other markets.
  • Re-launch the existing website to increase engagement and illustrate the benefits more effectively.
  • Decrease bounce rate and create more conversion rates.
  • Monitor website and resolve any bug fixes.
  • Work with CMS team as required.
  • Participate in the expansion of Microsoft Dynamics capabilities.
  • Working understanding with ability to train/support MS Dynamics
  • Support the product manager in transitioning from manual/Salesforce to MS Dynamics CRM tools.
  • Support any rebranding required as part of the new launch.
  • Work with the product manager to deliver the roadmap including the delivery of new products and bundling of existing services.
  • Improve where needed across the product the Google analytic capabilities.
  • Guarantee SEO optimisation on new product
  • Evaluate Marketing initiatives and ensure they are following frameworks
  • Support the continual improvement of the product
  • Work across teams to collaborate and contribute to the overall growth of the business through marketing, sales and operations.

Candidate criteria:

  • Experience planning and implementing and successfully delivering digital marketing projects
  • Experience within Ecommerce/Digital Project Management
  • Ability to challenge current digital platforms
  • Strong knowledge on all aspects of Digital Marketing
  • Strong communication and stakeholder management skills
  • Experience providing marketing advice, support and able to monitor practices across business
  • Able to build commercial partnerships
  • Able to work to budget constraints and report on success's
  • Able to work solely
  • Ideally from a freelance background

Please contact me for further information or apply online - lucythomas @workwithglee.com

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