£24000 - £28000.00 per annum
about 2 months ago
My client, a well established and rapidly growing retail business based in Worcestershire, is looking to recruit a Digital Marketing Executive - Email. This role will have a strong focus on CRM and Retention.
The role will encompass:
- Playing a leading role in the definition, creation and evolution of customer segmentation - measuring impact and dynamic changes across segments
- Playing a leading role in the development and delivery of customer journeys, as well as the regular communications (emails) and adhoc requests, ensuring customers receive well-timed, relevant and helpful content which, where applicable, results in business-benefit
- Play a leading role in the introduction of additional comms channels (SMS etc)
- Play a supporting role in the development of the loyalty programme
The role may also encompass:
- Playing a supportive role in the creation of website content.
If you have experience in line with the above - please apply below.