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Digital Marketing Executive

  • Location

    Telford, Shropshire

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    £28000.00 - £32000.00 per annum

  • Contact:

    Darrah O'Sullivan

  • Contact email:

    DarrahO'Sullivan@workwithglee.com

  • Job ref:

    31503_1667925426

  • Published:

    23 days ago

  • Consultant:

    Darrah O'Sullivan

A brilliant opportunity to join a high growth B2B Manufacturing business, based in Telford. As the Digital Marketing Executive you will be responsible with supporting the Head of Marketing with driving brand awareness through multi-channel marketing across content, on-site SEO, Web and Email.
Working across a new B2B Ecommerce website, your role will focus on driving customers to the website to maximise ROI, sales and conversion rates.

The Role:

  • Daily management of the ecommerce website, ensuring all content is inline with the wider marketing, trading and product strategy.
  • Support the Head of Marketing to plan and develop an annual digital marketing strategy to drive customer acquisition, brand awareness, engagement and conversion.
  • Assisting with digital marketing campaigns across of channels including Email, Social Media and Content Marketing.
  • Manage third party agencies and ensure all work is continuously optimised for best performance.
  • Regular reporting on digital performance across all channels, use insights and data to optimise future campaigns.
  • Performing regular checks and reporting on website performance - with a focus on click rates, ROI and conversion.
  • Plan and develop an engaging social media content calender inline with the wider marketing and ecommerce marketing strategy.

The Candidate:

  • Experience within a similar B2B digital marketing role.
  • Good working knowledge of marketing systems and reporting tools such as Google Analytics.
  • Experience managing a CMS & Ecommerce platform.
  • Experience planning the social calender and content across a range of platforms.
  • Commercially led, creative and hands on in your approach.
  • Thrives in a fast paced retail environments, with the ability to manage multiple projects and meet deadlines.

Hybrid Working.
GleeMD

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