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Content Manager

  • Location

    Staffordshire, England

  • Sector:

    Marketing and Digital

  • Job type:

    Permanent

  • Salary:

    Up to £350000.00 per annum

  • Contact:

    Darrah O'Sullivan

  • Contact email:

    DarrahO'Sullivan@workwithglee.com

  • Job ref:

    BBBH25658_1633713101

  • Published:

    9 days ago

  • Consultant:

    Darrah O'Sullivan

My Client, a high growth consumer services business, are looking to recruit a Content Manager to join their fast paced and growing marketing team. Currently going through a sustained period of growth, this is a brand new role to the business and will focus on implanting engaging content plans in line with the wider brand and marketing strategy.

Role Responsibilities:

  • Develop and execute a content strategy across a range of channels to support the annual marketing strategy.
  • Write engaging content for both digital and traditional channels (social, web, email, etc..) ensuring copy is relevant for individual target audiences, and SEO optimised.
  • Create and update online content via the content management systems, EMS and social platforms
  • Be responsible for managing the content budget and deliver activities in line with agreed budgets and commercial objectives.
  • Ensure all content is visually engaging and pushes boundaries with the view to be market leaders.
  • Measure and report on the effectiveness of content produced against agreed metrics which will be engagement or conversion according to need.
  • Brief and manage third party agencies with campaigns and then and proof-read all content to ensure consistency with tone of voice and message.

The Candidate:

  • Proven experience in a similar content management or copywriting role.
  • Experience creating content for a range of channels (both online and offline).
  • Excellent stakeholder management skills.
  • Good working knowledge of SEO, with the ability to use reporting tools such a Google Analytics.
  • Good working knowledge of social platforms, scheduling tools and CMS Platforms
  • Great organisation skills and thrives in a fast paced environment.

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