Gleeson Recruitment Group are pleased to be working with a fast-growing, fashionable furniture E-commerce business. We are recruiting for an E-commerce Project Manager to come into the business on a full-time, permanent basis. Job title: E-commerce Project ManagerLocation: Coventry Salary: £40,000 - £50,000 Contract: Full-time, Perm, HybridStart date: June-September 2023 The role:This role is to manage the project that is to improve the integrations between crucial functions of the business. You will be a website expert and be able to manage relationships and projects to ensure smooth delivery between logistics, website, and warehouse. This is an exciting opportunity as there are integral projects to lead on that will improve the usability and therefore growth of the website. As the business grows you will be working to deliver new initiatives across the Online and Digital portfolio including Order Manager and Integrations, Apps and more.You will partner with technology and internal stakeholders to communicate and advise best practice and actionable steps to deliver the project effectively. Key requirements: Successful planning and implementation of full life-cycle e-commerce projects within an e-commerce environmentManage internal and external resources: Including external development & technical resources, internal testing resource.3rd Party supplier management, ensuring successful delivery and integration of 3rd party systems.Controlling Project Initiation and Service Introduction.Adhering to the financial project budget.Leveraging appropriate best practice project management techniques.Managing the delivery of the change to meet business needs.Managing stakeholders to achieve business buy-in.Daily, weekly, monthly updates of on flight projects and initiatives that in scoping and discovery.As the Ecommerce Project Manager you will have managed several significant projects successfully simultaneously involving a large amount of systems, business and technical changes. Stakeholder Management is key, and an assertive nature is required for successful delivery. Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with one of the largest retailers in the Midlands to recruit for a Paid Search Manager on a 12-month FTC basis. Job title: Paid Search ManagerLocation: Redditch Salary: £45,000Contract: Full-time, 12-month FTC - 2 days a week in the officeStart date: June/July The role:This is a 12-month FTC role and we are looking for a results-driven Paid Search specialist who can implement paid search strategy across the whole group. This is an exciting opportunity to drive efficiency and maximise ROI on a huge name-brand national retailer, with multiple brands and offerings.You will lead the way in the businesses Paid Search strategy so we are looking for an in house expert in all things PPC and Paid Search to join the team and delivery growth. Key requirements:You have a proven record of managing million-pound budgetsYou have Experience in retail or a fast-moving businessYou have experience working across multiple brandsYou have built and managed Paid Search campaigns and have strong Google Ads knowledge/experience as well as SA360 experienceYou are data driven and have hands on experience on delivering Paid Search campaigns. Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with one of the UK's fastest growing brands, a health and well being ecommerce business, born and bred in the Midlands, to recruit for a Senior Social Media Manager Job title: Senior Social Media Manager Location: Birmingham City Centre - We will accept applicants from outside of the West Midlands but must have UK Right to WorkSalary: Please get in touch to confirm salary Contract: Permanent, full timeHybrid offering: Remote/hybrid dependant on location of candidate Start date: June - July 2023The role:You will be working with an ambitious team and 3rd party agency to manage all Paid and Organic Social channels to manage uplift, test and understand key audiences and work in a creative and commercial manager to develop and deliver key campaigns. This role will be creative but commercial and you will track and understand data and success of all paid and organic activity. This role is looking for a Social Media specialist who has worked within an similar, fast paced, commercial business focusing purely on Social Media. We are keen to see candidates with strong Meta, Youtube and Tik Tok experience in a commercial capacity with a significant budget. Key requirements:Experience in a similar roleStrong knowledge of all above mentioned channelsCurrently working to a similar levelAmbitious natureGreat stakeholder management skillsExperience within a retail businessMeticulous with detail and is able to explore topic in a meaningful mannerInterest in the beauty industry Please apply for more information #LI-LT1 GleeMDn.By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with an award-winning, luxury travel brand to recruit for a Digital Performance Marketing Manager on a full time, permanent basis. Job title: Digital Performance Marketing ManagerLocation: Burton upon TrentSalary: £45,000Contract: Full time, permanent, hybrid (office based 2-3 times a week)Start date: June-July 2023 The role:This role is responsible for all the business's paid digital marketing channels. This will be focusing on but not limited to channels such as PPC, Programmatic & Affiliates and to drive performance, maximise ROI and minimizing CPA on loads and bookings. Key requirements: Manage the day-to-day performance of the paid digital media channels including PPC, Programmatic (Paid Social, Display & YouTube) and AffiliatesWork closely with the Brand & Campaigns manager to ensure creative & messaging across channels is optimised and aligned with commercial trading prioritiesManage digital agencies responsible for running digital activityWork with agency partners to define the strategy and set targets & KPIs for each digital media channelWork with the CRM & Insight team to utilise customer data in digital marketing channels to personalise messaging and target them with relevant offersProduce details weekly and monthly reports on digital marketing performanceManage digital marketing budget, ensuring monthly spend comes in on budgetCandidate criteria:Commercial / B2C marking experienceStrong expert knowledge and experience in all digital performance channelsStrong knowledge in PPC and AffiliateHands on experience managing digital media channelsAble to work well across multiple projectsThrives in a fast paced working environmentAble to work well across internal teamsAgency management experience Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a luxury travel brand, based in Staffordshire to recruit for a Direct Mail Marketing Manager on a permanent, full time basis. Job title: Direct Mail Marketing ManagerLocation: Burton Upon TrentSalary: £50-£60,000WFH Policy: 2-3 days a week in the officeStart date: May - July 2023Contract: Full time, permanent The role:You will be supporting the Head of Database Marketing to deliver on all Direct Mail Marketing activity. You will be line managing one executive within the team and working with a wider team of 20 to plan and deliver integrated CRM campaigns. This role will see you growing conversion rates of customers curated through the businesses database.Key requirements: Work collaboratively with the Head of Database Marketing and CRM Manager to develop and implement an overall CRM plan for existing an prospective customers.Have hands on management of the direct mailing plan for the business.Develop a proactive and data driven direct mailing plan that meets the overall commercial objectives of the businessWork cross functionally with the product, commercial and brand teams to ensure that the activity delivered is in line with business objectives and messagingWork closely with the Insight Team to deliver targeted mailing selectionsWork with the Insight Team to set success metrics for mailing focusing on conversion and revenue using analyticsMeasure and report on all direct mail activity to ensure objectives are being metManaging agency relationship and workloadComplete competitor analysisLine manage one Assistant Marketing Manager Candidate criteria:Previous experience in a similar role with commercial experienceProven results in direct mail campaignsPrevious experience in leading on the development and implementation of direct mailing campaignsStrong stakeholder managementStrong communication skillsAnalytically mindedAble to work well in a fast paced environmentAble to work well to deadlinesGood knowledge of print production Please apply for more information. #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a fantastic health and well being business, born and bred in the Midlands with an amazing success story, to recruit for a Performance Marketing Manager. Job title: Performance Marketing ManagerLocation: Birmingham City Centre - We will accept applicants from outside of the West Midlands but must have UK Right to WorkSalary: Please get in touch to confirm salary Contract: Permanent, full timeHybrid offering: Remote/hybrid dependant on location of candidate - 3 times a month in officeStart date: June - July 2023 The role:You will be working with an ambitious team to manage all paid digital channels. This role with focus primarily on Google (PMAX, PPC, Display and Youtube). You will work closely with Head of Acquisition and other senior stakeholders in the business to deliver complex findings on all digital channels. This role will really hands on and in a growing and highly successful business so we are looking for the best of the best in skill set and people with a lot of get up and go!You will really be able to implement changes and success in this role so this is a really amazing opportunity for the right person.Key requirements:Manage performance of acquisition channels on a daily and weekly basis including conversion, performance and revenue optimisationWorking on the following digital channels - PMAX, Youtube, PPC, SEO, Affiliates, Display and Paid SocialBe the lead on Youtube strategy and brand content series advertisingWork closely with digital media agencyLead on optimisation of manual and automated campaignsMaintain relationships with Google Product Managers to identify data insights for Google strategyContinuously support brand growth through all channelsManage all day to day performance channels activityCreatively work with A/B test landing pagesConsistently report on competitor activity and performance channels focusing on paid searchConsistently keep up to date with current trends and new technology that will support the businesses growth Candidate Criteria: Experience in a similar roleStrong knowledge of all above mentioned channelsCurrently working to a similar levelAmbitious natureGreat stakeholder management skillsExperience within a retail businessMeticulous with detail and is able to explore topic in a meaningful manner Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a fantastic health and well being business, born and bred in the Midlands with an amazing success story, to recruit for a Performance Marketing Manager. Job title: Performance Marketing ManagerLocation: Birmingham City Centre - We will accept applicants from outside of the West Midlands but must have UK Right to WorkSalary: Please get in touch to confirm salary Contract: Permanent, full timeHybrid offering: Remote/hybrid dependant on location of candidate - 3 times a month in officeStart date: June - July 2023The role:You will be working with an ambitious team to manage all paid digital channels. This role with focus primarily on Google (PMAX, PPC, Display and Youtube). You will work closely with Head of Acquisition and other senior stakeholders in the business to deliver complex findings on all digital channels. This role will really hands on and in a growing and highly successful business so we are looking for the best of the best in skill set and people with a lot of get up and go!You will really be able to implement changes and success in this role so this is a really amazing opportunity for the right person.Key requirements:Manage performance of acquisition channels on a daily and weekly basis including conversion, performance and revenue optimisationWorking on the following digital channels - PMAX, Youtube, PPC, SEO, Affiliates, Display and Paid SocialBe the lead on Youtube strategy and brand content series advertisingWork closely with digital media agencyLead on optimisation of manual and automated campaignsMaintain relationships with Google Product Managers to identify data insights for Google strategyContinuously support brand growth through all channelsManage all day to day performance channels activityCreatively work with A/B test landing pagesConsistently report on competitor activity and performance channels focusing on paid searchConsistently keep up to date with current trends and new technology that will support the businesses growth Candidate Criteria: Experience in a similar roleStrong knowledge of all above mentioned channelsCurrently working to a similar levelAmbitious natureGreat stakeholder management skillsExperience within a retail businessMeticulous with detail and is able to explore topic in a meaningful manner Please apply for more information #LI-LT1 GleeMDn.By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a fantastic health and well being business, born and bred in the Midlands with an amazing success story, to recruit for a Performance Marketing Manager. Job title: Performance Marketing ManagerLocation: Birmingham City Centre - We will accept applicants from outside of the West Midlands but must have UK Right to WorkSalary: Please get in touch to confirm salary Contract: Permanent, full timeHybrid offering: Remote/hybrid dependant on location of candidate - 3 times a month in officeStart date: June - July 2023 The role:You will be working with an ambitious team to manage all paid digital channels. This role with focus primarily on Google (PMAX, PPC, Display and Youtube). You will work closely with Head of Acquisition and other senior stakeholders in the business to deliver complex findings on all digital channels. This role will really hands on and in a growing and highly successful business so we are looking for the best of the best in skill set and people with a lot of get up and go!You will really be able to implement changes and success in this role so this is a really amazing opportunity for the right person.Key requirements:Manage performance of acquisition channels on a daily and weekly basis including conversion, performance and revenue optimisationWorking on the following digital channels - PMAX, Youtube, PPC, SEO, Affiliates, Display and Paid SocialBe the lead on Youtube strategy and brand content series advertisingWork closely with digital media agencyLead on optimisation of manual and automated campaignsMaintain relationships with Google Product Managers to identify data insights for Google strategyContinuously support brand growth through all channelsManage all day to day performance channels activityCreatively work with A/B test landing pagesConsistently report on competitor activity and performance channels focusing on paid searchConsistently keep up to date with current trends and new technology that will support the businesses growth Candidate Criteria: Experience in a similar roleStrong knowledge of all above mentioned channelsCurrently working to a similar levelAmbitious natureGreat stakeholder management skillsExperience within a retail businessMeticulous with detail and is able to explore topic in a meaningful manner Please apply for more information #LI-LT1 GleeMDn.By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be partnered with an amazing organisation, based in Birmingham, that focuses on the continuous growth of our region.They have worked on some fantastic projects that showcase what the Midlands has to offer and they consistently drive growth and opportunity through new ventures and projects across the region. We are looking to recruit a PR and Communications Executive to join a talented Media and Communications team where you will learn from the best and play a leading role in the team. You will be the go-to for current news agendas, source and deliver media opportunities as well as being a key contact that develops and maintains stakeholder relationships. You will report and deliver a range of quality written work for media Job title: PR and Communications ExecutiveLocation: BirminghamSalary: £25,000-£27,000Start date: May July 2023Contract: Perm, full-time, hybrid (2 days a week in an office) The role:This is an integral role working with multiple internal teams and projects to deliver communications and lead on media relations for the business. You will be working in a fast-paced PR and Comms environment and we are looking for candidates who are looking to learn and develop within an amazing organisation, with a second to none Media and Communications team. We are looking for someone switched on and with some previous experience in PR and Communications but most importantly strong copy writing skills and stakeholder management skills.Key requirements:Work closely with managers from across the team to identify and implement communication opportunities and topics that support awareness of the organisation, projects and activitiesSupport the management of core press office by building and maintaining relationships with a range of media professionals across various media platformsBe an integral part in leading the Communications team CRM system and leading on customer reportingLead the Communications team's media monitoring and evaluation including PR coverage reportsWork closely with journalists visiting the region and organisation and work to compile itineraries for social events and attractionsSupport the Communications team with editorial copy, briefing notes, case studies and press releasesWork closely with 3rd party agencies Candidate requirements:Previous experience with a PR and Communications roleStrong copywriting and communications skillsGood time management skills and ability to work in an agile environment with multiple projectsExperience in B2B and B2CExperience with technical copywriting and ability to translate information into content that is accessibleStrong stakeholder management skillsCRM experienceKnowledge of the West Midlands region Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a dynamic, high growth retail group based in Birmingham, to recruit for an SEO Manager to join on a full time, permanent basis. Job title: SEO ManagerLocation: BirminghamSalary: £50,000 - £55,000Contract: Perm, full timeStart date: 2023WFH policy: Hybrid / Remote The role:This is a new role to the business as they merge to a more in house model of SEO. You will work with an external agency to support the SEO strategy you develop and deliver to the business. You will own SEO Strategy and technical SEO. For this role we are looking for someone to join the business to bring in expertise and advise on best practise when is comes to SEO whilst working with internal teams, stakeholders and support with the overall digital marketing strategy. Key requirements:Deliver SEO strategy in line with business objectivesWork to increase rankings, traffic and sales upliftContinuously improve on-page optimisationOwn and manage the technical SEO planPresent business cases to increase Organic Search visibilityProvide consistent and accurate recommendations to the business that can increase sales performanceEnsure strategy and plans are aligned with and are coordinated to support the wider digital marketing teamsOwn a test and learn planReport on performance continuouslyWork with wider teams in the business to identify opportunities and to again ensure wider marketing strategy alignsMange external agency and their requirements Candidate criteria:Previous experience in an SEO manager role or a senior SEO positionExcellent communications skillsAble to present business cases to senior stakeholders within the businessAble to work well across multiple projectsAble to bring SEO expertise and be the expert within the business on all things SEOStrong content experienceAnalytical skillsExperience with Google Analytics / Search Console and other SEO reporting platformsCommercially aware and driven Please apply if you feel you are suitable for the position. #LI-LT1 GleeMD By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be partnered with West Midlands Growth Company to recruit a Marketing Manager within their Business and Tourism Programme. In this role, you will be responsible for the development and implementation of programme-specific, destination marketing.This is a 12-month FTC and is an amazing opportunity to work with this fantastic business. You will be working with the business to increase opportunities across the region and advertise the best the region has to offer! If you love what the West Midlands has to offer, this is the business for you! Job title: Marketing ManagerLocation: BirminghamSalary: £30,000-£35,000Contract: Full-time, 12-month FTCWFH/Hybrid: Hybrid (2-3 days in office)Start date: May 2023 The role:In this role you will be responsible for the development and implementation of programme-specific campaigns. You will work with internal and external teams and agencies to deliver campaigns across digital and traditional channels to advertise what the region has to offer. You will cover the breadth of destination marketing in this role and you will be covering strategic relationship development, B2C and B2B marketing as well as domestic and international campaign management. You will work across trade press events, press and PR, website and digital development, social media as well as procuring and management contracts that will promote the region.This is a great role for someone with destination marketing experience, broad multi-channel marketing knowledge, account management and strong stakeholder management experience both internal and external. About West Midlands Growth Company: The West Midlands Growth Company plays an important role in supporting with the delivery of the West Midlands Combined Authority's strategic plans. Our primary purpose is to attract investment, jobs, visitors and business to the West Midlands region. Aligning with local tourism partners, our focus is on growing numbers and revenues across both leisure and business segments, in order to develop and maximise the direct and indirect economic contribution of the tourism sector.Birmingham 2022 Commonwealth was a golden opportunity not just for the West Midlands but for the UK. With a third of the world's population tuning in, we showed Britain is open for business, supporting the economic recovery from COVID-19 and to providing a shop window for Britain's economic engine. The Business and Tourism Programme (BATP), currently in delivery, was developed to capitalise on the significant economic opportunities that the profile of the 2022 Commonwealth Games brought to the region. The programme aims to create a long-term legacy by boosting perceptions of Birmingham, the West Midlands and the UK as world-class destinations for tourism. It targets domestic and overseas visitors, businesses and event organisers during a three-year project of business development and promotional activity. This continues to strengthen relationships with important overseas markets at a national and local level Key requirements:Development and delivery of destination marketing campaignsMarketing and Communications delivered through data and insightsConsistent measuring and reporting on outcomes of delivered campaigns and provide evidence required by funding agencies and the Programme Management Office teamLeading and managing destination marketing and communication across the business and leisure tourism sectors in the West Midlands - including but not limited to, meetings, incentives, conferences and exhibitionsContinued marketing and communications activity that supports the legacy of the Commonwealth GamesAssist across all major campaigns specific to the BATP including but not limited to, MICE, major sporting events work packages, international cultural campaign and travel tradeWork with internal teams to be in integral member of procurement processes such as tendering for servicesSupport on the management of contracts secured ensuring project-specific deliverables are met and achievedWrite creative briefs in support of the in-house creative team and external agencies to deliver marketing content/campaigns across traditional and digital marketingEnsure all marketing campaigns/content is in line with the WMGC brandManage campaign budgets and ensure campaigns are delivered in line with time allocationWork with multiple teams across the organisations and ensure activity is in line with the inward investment teamWork closely with the 7 West Midlands Local Authority destinations, DMO'S and cultural partnersSupport activity to develop and manage core visitor economy marketing channels and campaigns including but not limited to visitbirmingham.com, meetbirmingham.com, and makeitwm.com Candidate requirements:Experience within a similar role - destination marketing or account management across B2B, B2C and multi-channel marketing campaignsStrong stakeholder management experienceStrong copywriting and content creation experienceAbility to work to strict timelinesExperience with reporting on marketing activityKnowledge of the region and relationships with key partners is very advantageous #LI-LT1GleeMD By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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*Marketing Manager / 1 day in the office / Lichfield, North Birmingham*Gleeson Recruitment Group are pleased to be working with a leading complex care provider organisation to recruit for a Marketing Manager.This role is working with a really collaborative and high achieving Marketing team where you will be supported and able to progress and develop your marketing skills. Job title: Marketing ManagerLocation/Hybrid: 1 Day a week in the Lichfield OfficeOrganisation: Care / Health CareSalary: Confidential - please apply or call for salary to be confirmedContract: Permanent Start date: May 2023 The Role:This is a broad marketing role where you will be joining a team to generate uptake of the companies services and also increase attraction of the highest quality staff. You will be supporting the wider team in the implementation of the wider marketing strategy and line managing one.Key requirements:Work across full marketing mix to define and implement the companies marketing strategy, including traditional and digital marketing, email, social media, print, events and offline advertisementsWork to constantly adapt and improve current marketing campaigns in line with referral and candidate attractionDevelop strategic marketing action plans alongside the wider senior marketing teamMaintain strong relationships with both internal and external stakeholders and suppliersManage and mentor junior members of the teamReport and provide insights on marketing activity to improve and refine and stay in line with commercial targetsAnalyse data to identify opportunities within the business for growthCandidate Criteria:Previous experience in a multi-channel Marketing Manager role and knowledge and ability across traditional and digital marketingKnowledge and experience of recruitment marketingCommercially driven with previous success in acquisition and conversionPrevious experience in developing and implementing a multi-channel marketing strategyLine management experienceExperience within project managementStrong eye for detailStrong working knowledge with Adobe InDesignAmbitious and a team playerAble to work autonomouslyStrong communication skills and internal and external stakeholder management experienceConfident in communicating and working closely with senior leadership within the businessWorks well in a fast paced environment where priorities can change quickly according to the businesses needsAble to drive to locations as and when needed Please apply for more information including the company name and salary. #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a leading complex care provider business to recruit for a Senior Marketing Executive.This role is working with a really collaborative and high achieving team where you will be supported and able to progress and develop your marketing skills. Job title: Senior Marketing Executive Location: LichfieldSalary: Confidential - please apply or call for salary to be confirmedContract: Full time and permanentStart date: May 2023 The Role:Key requirements:Work across full marketing mix to define and implement the companies marketing strategy, including traditional and digital marketing, email, social media, print, events and offline advertisementsSupport in the adaptation and improvement of current marketing campaigns in line with referral and candidate attractionSupport in the strategic marketing action plans alongside the wider senior marketing teamMaintain strong relationships with both internal and external stakeholders and suppliersProvide new concept ideas for campaigns through research and pitch ideas to senior team Candidate Criteria:Previous experience in a multi-channel Marketing roleKnowledge and ability across traditional and digital marketingCommercially driven with previous success in supporting acquisition and conversionPrevious experience in supporting in the implementation of a multi-channel marketing strategyStrong eye for detailStrong working knowledge with Adobe InDesignAmbitious and a team playerAble to work autonomouslyStrong communication skillsConfident in communicating and working closely with senior leadership within the businessWorks well in a fast paced environment where priorities can change quickly according to the businesses needsAble to drive to locations as and when needed Please apply for more information including the company name and salary. #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson recruitment Group are pleased to be working with a high growth consumer brand to recruit for a Digital Marketing Manager to develop and drive the digital first marketing strategy across B2C and B2B to improve user experience, acquisition, retention and growth.This is a great time to join this business as there are huge growth plans meaning there is scope for development and progression within this organisation. Job title: Digital Marketing ManagerLocation: BirminghamSalary: £50,000-£60,000WFH policy: Hybrid - 3 days in officeContract: Full time, permStart date: April-July 2023 The role:In this highly commercial role, you will be working to create full funnel strategies across various digital channels such a PPC, Paid Social, SEO, Email, Organic Social, Affiliates and other advertising methods to increase exposure of the brand and acquisition within both the B2B and B2C areas of the business.You will work with a 3rd party agency as well as internal teams to identify areas of growth and deliver ROI and brand growth across the business. Key requirements:Develop and implement digital marketing campaign to drive awareness and traffic to the B2B and B2C sites and successfully convert trafficWork with B2B accounts such as Amazon and other market placesWork closely with an external B2B marketplace agency to deliver successful digital marketing advertising campaignsDeliver BAU activity and optimisation strategies for all digital channels including PPC, Paid Social, SEO, Email, Organic Social, AMS, Affiliates and Sponsored AdsWork across analytic platforms to understand and utilise opportunitiesWork in a data driven fashionManage multiple 3rd party agency relationships that support with digital marketing and paid media solutionsConsistently report on performance and deliver data to senior stakeholdersWork with stakeholders within the business to deliver business objectivesManage budgets and financial reporting in like with the P&L objectivesManage one Executive Candidate criteria;Experience in a similar role at a similar level of responsibilityLine management experienceSenior Digital marketing experience with proven track record of success and managing performance marketing channelsEcommerce and digital marketing knowledge in a international marketsStrong analytical and data driven skillset and experienceHands on experience within Paid Media and Google Analytics, Google Ads, AMS ad other campaign management toolsStrong stakeholder management skills and ability to work cross functionally with teams in the businessStrategic and commercial acumenPrevious experience with working with Amazon ecommerce platform or other marketplaces Please apply for more information #LI-LT1 GleeMDBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Gleeson Recruitment Group are pleased to be working with a leading clinical skincare brand. This is an amazing time to join this well known, high end brand, as they have been investing hugely in their Marketing and Digital team to help the overall commercial growth of the business.We are recruiting for a Performance Marketing Manager to work with their talented team to increase acquisition across their nationwide clinics. Job title: Performance Marketing ManagerSalary: £40-£60,000Start date: April-July 2023Location: ColeshillWFH policy: 3 days in officeContract: Full time, permanent The role:In this role you will be analysing all elements of the customer funnel to consistently improve and seek out opportunities to increase acquisition across nationwide clinics.This is an exciting opportunity to seek out new and improved ways to convert online leads through the current Paid and Organic Search strategy. You will be pivotal to the evolving marketing function and we are actively seeking candidates who thrive from delving into new and improved performance marketing techniques. You will work with the marketing team and 3rd party agency to understand areas of the business that need to generate further leads.This role will be hands on, analytical and fast paced and will give you the autonomy to implement new strategies such as Affiliates and Paid Social. . Key requirements:To drive all enquiries and online sales from Paid Search channels with support from a 3rd party agency to ensure maximum ROIAdapt Paid Search strategies to local clinic availabilityTo drive enquiries of online sales from Paid Social and AffiliatesTake the lead on the online reputation of the brand and work with clinics to deliver insights on customer experienceAnalyse data from patient management systems, reviews, Google Analytics and the in house contact centre to gain actionable insights for improved customer journeyAnalyse and report on all performance marketing activityPresent to senior stakeholders within the business insights and performance marketing activityDevelop and implement innovative activity within Paid Search, Social and Affiliates to increase customer acquisitionManage a 3rd party agency to ensure maximum ROICandidate criteria: Previous experience in a role with direct responsibility for developing and implementing commercial performance marketing activityPPC experience is essentialPaid Media experience within a commercial businessProven track record of successful, hands on acquisition and conversion of leadsStrong data and analytics knowledge and experienceLine management experiencePrevious experience of managing a 3rd party agencyStrong communication skills and ability to confidently present findings and insights to senior stakeholders in the businessExperience with a booking based businessStrong commercial acumen is essential Please apply for more information #LI-LT1 GleeMD By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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