Are you an expert in Digital Marketing?How would you like to take ownership of a full digital marketing strategy for an ambitious company? And like remote working?Gleeson Recruitment Group are excited to partner with an industry leader and find an excellent Digital Marketer to revamp and fully transform their Digital strategy as the Head of Performance Marketer. This brand new fully remote role is part of a transformation process that aims to transition the company into a more market led company. A substantial budget is at your disposal to do this!Your role will be to recreate the full marketing funnel to drive leads by focusing on the customer journey. It will allow you to create and execute the digital strategy along with collaborating with different departments to drive new business and increase overall revenue. RESPONSIBILITIESIncrease engagement and grow the customer base.Use Paid Search, Paid Social, webinars, events and channel campaigns scale your strategy.Control and optimise the CRM.Work with Sales team to improve conversion rate on the customer journey.Partner with the Website team to convert leads and align with a SEO and Paid Search strategyOwn the budget management.Take control HubSpot, Google analytics and deliver performance based reports.Monitor and report on funnel performance on a daily/weekly/monthly basis to ensure we are delivering in-line with business KPIsABOUT YOUExperience in B2B marketingHigh experience in lead generationDelivered growth and strong ROIHands on experience with performance marketing in B2B, campaign targeting, testing measurement, and optimization across all channels. Paid and organic.Highly skilled in analytics tools - Google Analytics, Google Tag Manager, HeatmappingHighly numerate and analytically minded - able to translate analysis into action to boost performanceThe ability to think deeply about marketing and brand strategyStrong attention to design and detailBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Do you want to help lead one of the West Midlands most established manufacturing brands Digital Marketing strategies?If you are looking to ignite your marketing career and ready for a fast paced environment, then this could be the perfect platform for your career to launch as a Digital Marketing Assistant. If you have a strong academic background in Marketing you and are enthusiastic about all things Digital then there will be no better environment for you to grow than this. Develop and improve your skills surrounded by industry expertise and be led by the Digital Marketing Manager. You'll be responsible for helping to execute the Digital Marketing and eCommerce strategy, with focus on acquisition and conversion.Responsibilities of the role are:Assist in website build and maintenance. Provide Digital Marketing project support to Digital Marketing team.Create and implement online blog content and other website landing pages.Generate new leads by managing the digital marketing strategy.Contribute to a report on marketing performance - weekly, monthly, and quarterly.Enhance the website user experience through data analysis.Work closely with wider Customer Experience team to create and share ideas to enhance the customer experience.Improvements the marketplace product listings and performance. Using software such as Helium 10.Use digital analytic tools such as Google Analytics to measure and report the performance of all digital marketing campaigns; including sales, promotions, emails, visitor traffic.Key Requirements:To be passionate about digital marketing.Strong written and verbal communication skills.Ability to work collaboratively.Competent IT skills.High levels of initiative, self-motivation, and time management.Ability to multi-task effectively in a fast-paced environment.Relevant academic background with related degree or equivalent.Effective analytic skills and data-driven thinking.Working knowledge of Adobe Magento (Desirable).Able to work on Digital Analytics tools, such as Google Analytics (Desirable). By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Starting out in your marketing career? Looking for a company to help you grow and develop your skills?Gleeson Recruitment Group have teamed up with a industry leading manufacturer around the Coventry area to find an excellent Marketing Assistant. The role will assist this industry leader to drive their brand and channel marketing strategies. It is perfect role for someone who is looking to develop their marketing skills in one of the Uk's leading companies.You will need to be able to work within a fast-paced environment with multiple projects simultaneously to produce exceptional results.This role comes with great development and progression opportunities with full training given. It will suit someone who is eager to learn, has tons of drive and hungry to succeed!The Marketing Assistant will be led by the Senior Marketing Manager and work closely with teams across the company to align brand communication and enhance revenue through developing the customer journey. The core responsibilities of the role are:Support, develop and aid execute channel specific marketing campaigns for the trade and retail sections of the business. Generate and produce market reports reflecting overall business and departmental share KPIs.Asses the promotional impact, with focus on product mix and ASP development across customer accounts.Key Requirements:Interest in how brands can drive customer behavioursStrong written and verbal communication skillsAttention to detail with the ability to work collaboratively.Comprehensive IT skillsHigh levels of initiative, self-motivation, and time managementAbility to multi-task effectively in a fast-paced environmentStrong academic background with related degree or equivalentBy applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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Head of Product DevelopmentGleeson Recruitment have an exciting opportunity to recruit a Head of Product Development for a DIY & Trade based company in the West Midlands.The role is a newly created Senior Management position with the opportunity to create an exciting Product Development pipeline for the future.We are looking for an experienced Product Developer who wants to truly own this role and take ownership of the product development function, the product innovation pipeline and specifications for all productsWorking with an ambitious team the Head Of Product Development look to innovate the product portfolio for this well known brand.The candidate will take the end user insight and innovation and deliver it to the end user by way of key retail customers in the UK and internationally.If you have a proven track record developing innovative customer products and the manufacturing process - this could be the perfect role for you!ResponsibilityTo take ownership of the Product Development function, the product innovation pipeline & specifications for all products.To introduce innovation into painting tool products through design, new materials & working with internal departments, external agencies & designersEnsure that all products & specifications remain appropriate for the performance that they were designed for throughout their life cycle. CandidateThe candidate willbe someone who embeds themselves within the business and really immerses themselves in the products to really drive consumer benefits.have a proven track record in developing and implementing a product pipelinehave a demonstrable background of successful project managementhave a high level of understanding of consumer needsbe up to date with creative and developmental techniqueswork alongside procurement and our factories to ensure products are made to the correct specifications & to agreed costs ensuring the ranges are commercially sounda proven track record of working with external agencies to deliver projects on time and within agreed budgetsbe able to inspire and develop a teambe experienced in managing budgets By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data.

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